Brand BLACKLISTED.. This word sounds corpo, invites images of influencers and hucksters; instead, consider something like "collective", "aesthetic", "style", "project", or "friends"

Debut This is a great way to talk internally and externally about the public beginning of NEO Eden. When something hits the public, it's a debut

Launch SUS.. This word brings to mind brands. Why not just say "debut" or "introduce/introduction"?